Monday, October 19, 2015

9 Ways To Make Sponsored Posts Appealing To Readers


By Erauj Batista (cc)Sponsored posts have been the love and hate of many bloggers over the years. You can guess why it s very difficult to please both your advertiser and your audience alike. Who should you favor? Who should just take it without complaints? The truth, as always, is in the middle. Both your advertiser and your audience deserve the best you can offer, both need to compromise on the fact that: You are free to get paid to sponsor a brand on your blog Your content should always reflect both yourself (your blog) and your readership s needs Storytelling is a good compromise, always, because it appeals not just to advertisers, but to readers, too. As a sponsored blogger since 2007 (yes, done that and still doing it), here is my advice to make sure your posts will stay in your readers hearts and not just be skimmed and abandoned. How To Make Sponsored Posts Appealing To Readers? 1. Leverage Storytelling Use anecdotes and tell your readers about your personal experience with a
http://bosmol.com/2015/10/9-ways-to-make-sponsored-posts-appealing-to-readers.html